Local SEO Audits That Turn Visibility Into Clear Next Steps
Get a snapshot of local visibility, map pack presence, and organic performance—then drill into keyword visibility, prioritized opportunities, issues to fix, and geo grid coverage.
Built for agencies & businesses
Local SEO is split across too many places
Rankley brings everything into a single audit view and turns it into tasks.
What makes audits hard to act on
- Maps visibility and organic visibility don’t always move together — you need to see both.
- It’s hard to tell what changed since last month without a consistent snapshot.
- Even when you find issues, it’s not obvious what to do first — or how to track the work.
One audit view, connected to work
- Snapshot scores + trends
- Keyword visibility + SERP context
- Prioritized opportunities + issues
- Geo Grid location coverage
Rankley turns local visibility into clear next steps.
A repeatable local SEO audit workflow
A simple flow that turns visibility into next steps.
Snapshot
Review scores, Maps/Organic presence, and the top local opportunity at a glance.
Diagnose
Drill into keyword visibility and SERP presence to understand what’s really happening.
Prioritize
Sort opportunities by impact so your team knows what to do first.
Execute
Create and manage issues, track progress, and keep the audit connected to work.
Visibility → priorities → work — in one audit.
See it in action →Instant snapshot of local visibility
- Local Visibility Score with trend vs previous snapshot
- Map Pack Presence % and context
- Local Organic Presence % in top 10
- Top Local Opportunity like “Strong organic / weak map”
Keyword Visibility with SERP context
- Monthly snapshot of tracked keywords
- Filters + search
- Organic vs Map Pack visibility
- SERP presence indicators (e.g., Organic, Local Pack, AI overview, PAA, Images, Reviews)
- Quick actions like viewing SERP/managing keywords
- Spot ‘near wins’ by keyword
- Explain what’s showing on the SERP
- Decide what to track next
Opportunities prioritized by what moves the needle
- Derived from the latest completed snapshot
- Type-based labels (examples: strong organic/weak map; near-win organic; SERP feature opportunity)
- Includes “why it matters”
- Actions: view SERP / create issue
- Plan the next 30 days of work
- Support outreach with a clear ‘why’
- Turn findings into trackable tasks
Turn audits into trackable work
- Track tasks/fixes
- Status + priority + source + updated
- Mark resolved / delete
- Navigate between issues and opportunities
Agencies can standardize delivery across accounts. Businesses can keep fixes organized without losing the thread from “audit” to “done.”
See exactly where you rank—by location
- Geo grid visualization over a service area
- Rank badges/heat circles toggles
- Found/not found distribution
- Heatmap quick view + results table
- Diagnose coverage gaps
- Support location-based strategy
- Validate improvements over time
Who it’s for
Built to support sales-stage clarity and delivery-stage execution.
Agencies
Standardize audits, prioritize the work, and turn findings into a clean plan for the first call.
Businesses
See what’s happening across Maps and Organic — and get clear next steps to improve visibility.
Multi-location teams
Compare visibility across areas and track improvements without losing context by location.
Agency workflow? See Solutions for agencies. Business owner? Start with Single-location solutions.
FAQ
Quick answers about local SEO audits.
Run a clearer local SEO audit—then act on it
Bring Maps and Organic into one view, prioritize what matters, and keep the work connected to results.